As we enter 2024, it’s more important than ever to stay ahead of the curve and identify new and trending niches. With Google Trends as your trusty tool, you can do just that! By understanding what people are searching for, you can position yourself as an expert in a niche that’s ripe for the picking.
But how do you use Google Trends to find trending niches?
It’s actually quite simple. Here are a few tips:
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Start with broad topics. Don’t get too specific right away. Instead, start by brainstorming broad topics that you’re interested in. For example, if you’re into health and fitness, you might start with the topic of “wellness.”
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Use the Explore tool. Once you have a few broad topics in mind, head over to the Google Trends Explore tool. This tool allows you to see how search interest for your chosen topics has changed over time, as well as related topics and queries.
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Look for rising stars. When you’re using the Explore tool, pay attention to the “rising searches” section. These are topics that are seeing a sudden surge in search interest. These could be goldmines for potential niches!
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Drill down. Once you’ve identified a few promising topics, start to drill down deeper. Use the related topics and queries sections to get even more specific ideas.
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Validate your niche. Once you think you’ve found a good niche, it’s important to validate it. This means making sure that there is enough demand for your products or services. You can do this by using keyword research tools to see how many people are searching for terms related to your niche.
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Now that you know how to find trending niches, here are a few examples to get you inspired:
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Sustainable living: This is a broad topic that encompasses everything from eco-friendly fashion to green cleaning products. People are becoming more and more interested in living sustainably, so there’s a lot of potential in this niche.
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Mental health: Mental health is another topic that is seeing a lot of growth. People are more open than ever about talking about their mental health, and there is a growing demand for products and services that can help people improve their mental well-being.
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Personal finance: With the economy still in flux, people are more interested than ever in learning how to manage their money. This niche has a lot of potential for bloggers, coaches, and course creators.
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Gaming: The gaming industry is booming, and there is a lot of opportunity for niches within this space. For example, you could focus on a specific game, genre, or platform.
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Remote work: As more and more people are working from home, there is a growing demand for products and services that can help people be more productive and efficient.
These are just a few examples, of course. The possibilities are endless! With a little bit of research and creativity, you can use Google Trends to find a trending niche that you can dominate in 2024.
Additional tips:
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Keep an eye on current events. Current events can often create new niches. For example, the recent pandemic has led to a surge in interest in topics such as remote work and home fitness.
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Don’t be afraid to experiment. Don’t be afraid to try out a few different niches until you find one that you’re passionate about and that has the potential to be successful.
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Build a community. Once you’ve found your niche, start building a community around it. This will help you to connect with potential customers and build your brand.
With a little hard work and creativity, you can use Google Trends to find a trending niche that you can dominate in 2024. So what are you waiting for? Start exploring today!
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